Communications & PR Strategy w/ Design Skills to Support Newborns
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Pro Bono Consultant
You must be able to speak English.
When Can You Start?
The ideal start date for this project is ASAP.
The estimated duration of this project is flexible - whatever period it takes to complete the project.
Description and Impact
Our social enterprise has a series of innovative wearable devices that help prevent infant mortality. As a background, hypothermia is a leading cause of death and illness of newborns, especially in developing countries. Hypothermia is often referred to as a silent killer because the warning signs are easy to miss if you are not educated on hypothermia. This is why a coherent communication strategy is key to reach a broad public.
We are currently working on 5-6 different projects for which we need complementary communications expertise. Therefore, we are looking for an experienced communications Experteer whose primary goal will be to:
- Select and to train our staff and guiding them through the development of communication material
- Create an in-house PR strategy
On a day-to-day basis, you will also support us with all communications-related tasks including graphic design and work on our website’s visual content.
We need someone with substantial experience and expertise to design a branding strategy, social media strategy, and PR strategy. We would appreciate guidance on how best to communicate our organization's social impact on public health, especially for people at the bottom of the pyramid, as a brand.
Furthermore, you will jointly create a strategy for communicating important public health messages to the public.
Additional skills that would be super helpful to have, but not a requirement, to help us build out our visual assets and promotional videos:
- Video editing
Recent WHO reports state by implementing hypothermia prevention, neonatal mortality rates can be lowered by up to 48%. We believe when more doctors and families are aware of hypothermia, they will be in a better position to distribute our hypothermia alert device saving more lives as a result.
This experteering project is considered a success when:
- The Experteer has helped us develop an integrated communication strategy that will be implemented by a permanent communication specialist within our team.
- The Experteer has trained the specialist from our team
- BONUS: More graphic and video content to better communicate our work and impact
The goal is to build our organization's internal capacity - skills-wise and assets-wise - so we can continue to grow and scale.
We are looking for someone who has a passion for social impact and is committed to our mission of saving babies' lives all over the world.
We Provide These Local Benefits
- Travel Stipend
We can provide housing.
International flight costs will be provided.
This project accepts applications for virtual experteers.