Social Impact Project for Social Media Marketing
Project Description and Impact
We are a social enterprise that innovated the concept of “AniBooks” or animated books to support emergent literacy and language skills. We overcome the distribution challenges of print by piping reading to children on digital and electronic media.
In our conception, a “book” is a reading experience that can travel in print and other audio-visual media.
Our mission is to produce animated stories that are powered by Same Language Subtitling (SLS) a scientifically tested and proven approach to help improve reading skills and language learning, ultimately promoting a love for reading. We create content for any audio-visual media platform such as broadcast TV, DVD/VCD, mobile phones, handhelds, internet, and last but not least, print.
AniBooks flow from a simple fact – children love to watch cartoons. Thus, AniBooks are animated stories for children, with the narration appearing on-screen as Same Language Subtitles (SLS). BookBox was founded in 2004 after winning a business plan competition at Stanford University, called, the Social e-Challenge. We have produced over 30 AniBooks in over 30 languages and aims to create sufficient content to, eventually, mount TV programs.
We're looking for a social media guru to continue our SM marketing and bring it to another level. Our videos are all on YouTube, with over 100,000 subscribers, but we want to grow, and we want to grow fast. Our focus is on YouTube, Facebook, Twitter, and our blog. However, we also have Pinterest, LinkedIn and an Instagram account that needs to be looked after.
By participating in the MovingWorlds Institute, you will first learn social impact frameworks and human-centered design before putting your existing skills and new knowledge to action.In addition, this organization will expose you to new things, like:
The Intern will benefit by working in a organization that is bringing a change in the education scenario in India at a policy level.
We provide a house rent allowance of 3000 rs. for the right candidate.
The Experteer can avail of lunch that is cooked in our kitchen.
About the Hosting Organization
BookBox is a Non-profit working on E-Learning.