Trashfix Bharat Private Limited
Organization Details
Trashfix is an innovative waste management organization revolutionizing plastic circularity in India’s semi-urban and rural regions through decentralized, low-CapEx Material Recovery Facilities (MRFs). By integrating semi-automatic technology, machine learning, and a hyperlocal approach, we efficiently recover high-grade recyclables like PET, supporting bottle-to-bottle recycling and reducing plastic pollution. Our model empowers marginalized waste workers—primarily women—by providing dignified employment, fair wages, and safer working conditions. We address the inefficiencies of the informal sector by ensuring traceability, compliance, and cost-effective material recovery. Trashfix’s scalable solution reduces landfill dependency, enhances local waste infrastructure, and supports corporate ESG and EPR goals. With a commitment to sustainability and social impact, we aim to drive meaningful change in India’s waste ecosystem, contributing to climate goals and circular economy practices.
Impact Story
Now, how did it all start? When I was intrigued to find out more about the Waste management sector purely out of concern for the environment, I met our now Procurement Manager, who was then a Kabadiwala.
Alongside my last job, I started to understand his work to help him out. Now, I found it very difficult to follow a zero waste lifestyle and be an active contributor in segregation at source at my own home, so I looked into the deeper issues that's when I found out the whole value chain did not account for source segregation, because it was so rare. So we started with Trashfix the mobile application, where with over 2400 active customers we collected Trash from the Doorsteps of Residences in Noida, you could either segregate dry waste and sell it just like a digital kabadiwala, or put all your dry waste in a bag and leave it for us to segregate and process.
We then got an opportunity to work on the Municipal Solid Waste(MSW) that Greater Noida Authority. Opened our first MRF and processed about 3.5 tons of Dry waste daily for the last 4 months.
We observed that the primary focus is just profitability across the entire value chain. Neither is there any angle of making sure the practices are environmentally friendly, nor are the working conditions safe for the labours, there is no traceability or compliance met, and overall has a poor yield.
Hence, we have set out on our journey to bridge this gap between waste collection and Recyclers addressing multiple issues in the value chain.
While we have managed to run our MRFs as the most profitable one in our entire region, we realized that most MRFs in the country were not operationally profitable. Material Recovery is loosely like mining, so it is concerning. In our model, our current focus is the material that is the most organized across the value chain, that is PET.
