5 Must Read Articles about B Corporations (Plus One TED Talk)
Certified B Corporations are leading a global movement to redefine success in business. Here a 5 articles you should read, plus some extra resources to follow the movement.
By voluntarily meeting higher standards of transparency, accountability, and performance, Certified B Corps are distinguishing themselves in a cluttered marketplace by offering a positive vision of a better way to do business.
Article #1: "Companies with Benefits" by The New Yorker
By voluntarily meeting higher standards of transparency, accountability, and performance, Certified B Corps are distinguishing themselves in a cluttered marketplace by offering a positive vision of a better way to do business.
Article #2: "The Rise of Conscious Capitalism" by AMEX Open Forum
By voluntarily meeting higher standards of transparency, accountability, and performance, Certified B Corps are distinguishing themselves in a cluttered marketplace by offering a positive vision of a better way to do business.
Article #3: "Benefit Corporations Look Beyond the Profit Motive" by NPR
By voluntarily meeting higher standards of transparency, accountability, and performance, Certified B Corps are distinguishing themselves in a cluttered marketplace by offering a positive vision of a better way to do business.
Article #4: "Firms with Benefits" by The Economist
By voluntarily meeting higher standards of transparency, accountability, and performance, Certified B Corps are distinguishing themselves in a cluttered marketplace by offering a positive vision of a better way to do business.
Article #5: "Q&A With the B Labs Founder" by Fastcompany
By voluntarily meeting higher standards of transparency, accountability, and performance, Certified B Corps are distinguishing themselves in a cluttered marketplace by offering a positive vision of a better way to do business.
A TED Talk on B Corporations
How Can You Support the B Corporation Movement?
There are a few essential components to the B Corporation movement:
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The industry certification given by the nonprofit, B Labs, that provides sourcing, marketing, and recruiting benefits
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The state legal status that legally binds a company to its social mission
In order to support both, Join The B Corp Movement here, and then consider these others things you can do:
1. Follow the B Corporation movement on social media
2. Buy from a B Corporation
Use the search on BCorporation.net to look for B Corps that provide what you're looking for... from products to services to banking, there is a B Corp in almost every industry.
3. Volunteer at B Corporation
Use a service like Catchafire for domestic matches, or MovingWorlds for international connections. Both can connect you to inspiring "B Corps" around the world.
4. Assess your company
Whether you are an owner or employee, you can look at the free B Impact Assessment, or encourage your leaders to do it.
5. Work at a B Corp
Use the BCorporation Job Board to find a job in this rapidly growing industry. According to B Labs:
By voluntarily meeting higher standards of transparency, accountability, and performance, Certified B Corps are distinguishing themselves in a cluttered marketplace by offering a positive vision of a better way to do business.
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States with Benefit Corporations[/caption]
6. Encourage your state legislators to adopt B Corps Legislation
Wikipedia has a list of all the states with B Corporations, as seen in this image.
This website has a list with more details about the legislation at the state level, including sample legislation if you want to start working on it in your own state.
How Your Company Can Become a B Corporation
If you are interested in incorporating as a Benefit Corporation, check out the complete guide on BCorporation.net.
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