Jerusalem, Israel

Marketing Expert with CRM automation skills

Support Peace, Justice and Strong Institutions

Skills Needed

  • Online Marketing
  • Sales
  • Technology

Estimated workload

Part-time

Role

Project Execution (Typically 1 - 6 months)

Language Proficiencies

You must be able to speak English.

When Can You Start?

You can startFlexible

Benefits

Living Stipend

Accommodation

Travel Stipend

In Partnership With

Booking-Boosterlogo

Funded by

Booking Booster logo

Project Details


Description and Impact

We are a social enterprise travel company on a mission to create a more positive and interconnected world through travel. We’re a certified B Corporation, operator of National Geographic’s Holy Land Expedition, and are been featured in a TED Talk with over 1.5 million views.  

We currently offer socially conscious tours in 20+ destinations, but everything started in Israel and Palestine, where we originated the Dual Narrative Tour ™.  These tours have been proven to shatter stereotypes and build bridges in the world's most intractable conflict.

Between Israel and Palestine, over 4 million tourists visit each year and currently we only reach a small fraction of them. With the right tech marketing know-how, we can reach significantly more people and build peace in a region that desperately needs it.

Why you, why now? Up until now, we have only sold our tour products to affinity group leaders (Pastors, Professors, and Rabbis) and therefore, the product has not been offered to the masses. We want to change that. We need need someone like you to implement our digital marketing strategy and help us reach a much higher percentage of the millions of people who visit Israel and Palestine each year.

Deliverables

With your help, we'll build peace in the Holy Land through travel.  The actual deliverables include:

  1. Zoho (or similar) CRM reconfiguration: We know what we want changed.  This part will require no coding, but someone who is adept at changing and adding fields in the CRM and associated suite of products.

  2. Set up marketing campaigns, CTAs, funnels, and automations:  We know our audiences, but we don’t know how to set-up the customer journeys in our business applications.

  3. Train us on how to set up and run these campaigns in the future.

  4. Ensure sales and marketing business apps are linked properly and when necessary, hack a new out of the box solution (i.e. create a new web-form, a link between our WordPress site and the CRM, etc).

Other requirements

An online marketing expert who has expertise in building out CRM solutions and automated marketing campaigns.  Someone who gets the tech side of marketing (tactically speaking). We need someone who can make the changes in our CRM and other relevant business applications (i.e. marketing and mail) necessary for us to scale this effort.  We don't need brand, messaging, or copywriting assistance. We need a marketer who can set up our systems and automate them with our CRM.

We Provide These Local Benefits


Benefits Overview

  • Accommodations
  • Living Stipend
  • Travel Stipend
  • Learning Opportunity
  • Good For Groups
  • Good For Families

Accommodation

We will take care of private accommodation while you're in Jerusalem.

Living Stipend

Yes, plus we're flexible in terms of which aspects are most important to you. Let's discuss.

Travel Stipend

International flights will be provided.

Learning Opportunity

That even the most intractable conflicts in the world can be transformed, "Surprise reality until it changes".

Additional Benefits

You'll get to join one of our award-winning tours, we're flexible in terms of other benefits. Let's discuss.

Virtual

This project accepts applications for virtual experteers.

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